The world's largest advertising company "flying" 2,6 billion dollars

Advertising company WPP has just lost the worst 2,6 billion transactions a day, from the 1999 stock enterprises.

Photograph: Sorrell WPP Martin, chief executive of the Reuters

If, according to Bloomberg, 15% shares of WPP near the most powerful, from 1999, WPP CEO Martin Sorrell leaked, some of the company's main revenue growth.

You, Sorrell, to set up the change of the global advertising empire from the beginning is strong, but now the world's largest advertising company is 73 years old, the boss is not sending. 1.3 today announced that WPP commercial forecast bleak, two times the sales in last year's shareholders expect the company to recover from the financial crisis just disappointed.

Commitment to simplify the CEO of two hundred thousand employees and the enterprise cost control, it is not enough to let the world bank's capital investment. Gradient strong labor day stock trading was halted 1.3 and four minutes of media analyst Alex told investors in centos DeGroote Securities: "I feel shocked and amazed at what happened to his business model. This is a strong reminder of the challenges of the WPP big food".

WPP is not the only enterprise in the industry encountered difficulties many large customers, and in the on-line corrosion plate, the plate core enterprise. Unilever, customer WPP reserved, in advertising, in order to cut spending on the company's website, a part of you, is the advertising company in the bridge. Consulting and Accenture and Deloitte.

WPP annual meeting is 2018 or have growth, and long-term revenue growth will reach at least 5% or 10% is the best. Before that, experts predict this number reached 15%. Business trends continue this year from 2017 revenues and profits if the company's weakness.

WPP spent more than 1/4 of the market value, equivalent to $800 million in the past year. The establishment of enterprise from the last century, in the 80s, he is the only one of Sorrell's largest shareholder WPP 2.4% of the shares, grasp the stock of credit WPP gradient also affects the company Publicis Groupe French rival. The company shares fell 6,1%.

Over the past 30 years, he bought hundreds of Sorrell networks to build the world's largest advertising. He stressed that the best management is the key: WPP company tried to change the strategy of invigorating, creative, advertising and public relations department in order to improve the services provided to customers.

From the advertising revenue, WPP has been regarded as a just economic power in the world, for enterprise's marketing cost-effective sales has been followed. Nevertheless, these companies large customers consumption - WPP slower growth in the company of science and technology and health care costs. Therefore, they put ads and WPP exciting consequences.